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to an after-hours trading partner. You can be sure that the game of enticing us with added benefits is only going to get juicier as we go. |
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Stay aware of what various brokerages are offering their online customers. If you are unhappy with the service you are getting, don't hesitate to jump ship. Don't get stuck with one just because of the hassle of paperwork for a trust or retirement account. The advantages may far outweigh the hassle in filling out some forms and transferring funds. |
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Use the message boards on stock sites to find out what experiences others are having. Others are very helpful in saving you the wear and tear of repeating their bad experiences. Fear is reduced when we feel we are getting the best treatment and services we can find. |
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One online brokerage (A. B. Watley) is offering free Level II quotes without a minimum number of trades and without having to maintain a minimum balance. The only requirement is that you open the account with $10,000. What Watley is offering is the direction other discounters will be moving in. |
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A number of brokerages are offering opportunities to get in on IPOs. While a few, like Wit Capital, feature IPO participation as a drawing card for new accounts, the reality is that being allowed to file a conditional offer along with thousands of others does not mean actually being allocated the shares. It is easy to get excited, emotionally caught up in the anticipation, only to be let down when you get the "Dear John" e-mail informing you the offering is oversubscribed. But at least the odds of being a part of IPOs are higher than they used to be. In summary, let your greedy part rejoice at finding the very best trading arrangement possible. |
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Neutralizing Fear and Greed |
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When we feel fear and pull back or think greedy thoughts leading us to taking unreasonable risks while trading, there are ways we can neutralize both feelings and thoughts so they are unable to get the best of us. |
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One psychological tool is to use a trigger to set off a positive behavior that counters the negative emotion. The trigger is a sense-related behavior that is associated with something positive and neutralizing of whatever emotion we want to pull away from. When we use a |
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